Talk to us?

Role Players 2021

Prashin Jhobalia

Vice President - Marketing Strategy
House Of Hiranandani

The ladder to success is often shortened when work transforms in to a continuous learning process and one dares to go beyond boundaries. For Prashin a career leap from an advertising professional to a leader in marketing was possible only due to his belief in learning and making the best of the opportunities available to him. As an advertising professional, he surpassed client expectations giving them the effective branding and marketing solutions. In no time he transitioned in to a marketer working for the best brands in the country.

With over a decade of experience as a marketing professional, Prashin secured opportunities to work with some of the leading companies like Godrej properties and Tata Housing. These opportunities helped him excel further with a strong domain expertise and helped him explore new skills. With diversified exposure, today he is an expert in specializations like product development, brand strategy, pricing nuances, customer relationship management, digital, research and media planning.

As a visionary who loves to stay ahead of time and knowledge helped him lead his teams in digital marketing and technological enhancements, when these were new to Indian businesses. In the vast field of real estate marketing, he has gathered extensive experience in conceptualization of affordable, luxury, township, commercial and mixed-use developments. Credited for crafting some of the excellent consumer driven marketing strategies, Prashin has handled some key marketing campaigns and project launches across categories in micro markets of Mumbai, Kolkata, Chennai, NCR, Bangalore and international markets such as Maldives and Colombo.

With a strong functional competency and innovations right from conceptualization to execution, Prashin has helped build brands from scratch. With company growth and vision in mind, he has established strategic tie-ups and has been involved with development, product and pricing strategy too. He has been instrumental in the formulation & implementation of innovative marketing strategies in order to secure a competitive edge in the market place. Prashin has not restricted himself to any one particular domain, but has a diversified exposure in the field. He is actively involved in other aspects like sales, channel engagement, business development, design and customer relationship management. Prashin's expertise combined with sharp business acumen and orientation has helped deliver good results for the company.

Among all this, he swiftly maintains a fine balance between customer satisfaction and business growth. Prashin has won accolades for his brilliant work and has been the winner of several awards from reputed media houses like the Young Achiever Award for leadership and Outstanding Brand Award for his performance in the real estate sector.

While having single-minded focus on the business, he has his passions too. Prashin is an avid golfer, loves travelling and has been trained in advanced level of scuba diving.